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Planet Fitness Doesn't Want You to Work out

 How Planet Fitness Scams You: A Documentary Planet Fitness is one of the most popular gym chains in the US, with over 2,000 locations and 14 million members. But behind its catchy slogans and low prices, there is a dark truth: Planet Fitness doesn't want you to work out. In fact, Planet Fitness makes most of its money from people who pay for memberships but never show up. According to a 2015 report by Bloomberg, Planet Fitness had an average of 6,500 members per gym, but only about 300 people actually visited each location per day. That means that only 4.6% of the members were using the facilities regularly. Why does Planet Fitness do this? Because it's more profitable for them to have empty gyms than full ones. Planet Fitness operates on a low-cost, high-volume business model, which means that they charge very low fees (as low as $10 per month) but rely on having a large number of customers. However, if too many customers actually use the gym, Planet Fitness would have to spe
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